Why are you turning hot lead into cold one?

That is a very good question – we strive for hot leads as they are one step before purchasing. Anyone in sales knows the definition of cold or hot lead and also knows how difficult it is to turn cold one to hot one. So why does it happen that a lot of companies/sales representatives, […]

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Starting up e-commerce? Think ahead – part 2 – Tools

In part 1 I tried to highlight some ideas which are often forgotten by young e-commerce firms. Part 2 will focus more on the tools I used and will use in the near future. Each business is a bit different so one should make a quick investigation of what obstacles could arise when scaling. This […]

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Starting up e-commerce? Think ahead – part 1

You do not need to physically start a company today to be in startup mode. Even after 2 years of operations you are still in startup mode until you establish solid business fundations. And that takes time and knowledge – not necessarily huge funds. If I could turn back time and get back to the […]

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